Packaging Rules
12 units must be completed:
- 5 core units
- 7 elective units, consisting of:
- 3 elective units must be selected from Group A
- 2 elective units must be selected from Group B
- for the remaining 2 elective units:
- up to 2 units may be selected from Groups A and B
Entry Requirements
Entry to this qualification is limited to those who:
Have completed BSB42415 Certificate IV in Marketing and Communication
or
Have completed the following units (or equivalent competencies): BSBCMM411 Make presentations; BSBCRT412 Articulate, present and debate ideas; BSBMKG433 Undertake marketing activities; BSBMKG435 Analyse consumer behaviour; BSBMKG439 Develop and apply knowledge of communications industry; and BSBWRT411 Write complex documents. Equivalent competencies are predecessors to these units, which have been mapped as equivalent.
or
Have two years equivalent full-time relevant work experience.
Refer to the qualification page for details.
BSBMKG543 | Plan and interpret market research |
BSBMKG546 | Develop social media engagement plans |
SIRXOSM007 | Manage risk to organisational reputation in an online setting |
BSBMKG551 | Coming SoonCreate multiplatform advertisements for mass media |
SIRXMKT006 | Coming SoonDevelop a social media strategy |
BSBCMM511 | Communicate with influence |
BSBFIN501 | Manage budgets and financial plans |
BSBPEF501 | Manage personal and professional development |
BSBOPS504 | Coming SoonManage business risk |
BSBSTR501 | Coming SoonEstablish innovative work environments |
BSBTEC404 | Coming SoonUse digital technologies to collaborate in a work environment |